Bamburgh Castle Inn staff become Northumberland Ambassadors
Ready to boost their customer's experiences of the county just in time for the peak summer season, staff from The Bamburgh Castle Inn have become Northumberland Ambassadors.
Staff from the inn received their title by undertaking ten ‘Know your Northumberland’ training courses. The courses provided businesses which come in contact with tourists with crucial area knowledge to enhance visitors’ stays, encourage them to spend more quality time in the county and hopefully make repeat trips.
The Know your Northumberland courses were organised by Northumberland County Council in partnership with Northumberland College who provided accredited qualifications. New courses have been added to the programme and will begin in the autumn.
An awards ceremony was held at Northumberland County Council to present the Northumberland Ambassadors with Northumberland College accredited certificates.
The Northumberland Ambassadors will receive a logo for their website and a certificate acknowledging their achievement. As well as a badge to proudly mark their status, the Northumberland Ambassadors will have the knowledge to inspire visitors staying within our county and celebrate Northumberland’s many assets.
Keith Liddell, chief executive officer of the Inn Collection Group which owns The Bamburgh Castle Inn said: “We were delighted to work with Northumberland County Council to support the ‘Know Your Northumberland’ initiative. We invested in staff from The Bamburgh Castle Inn at Seahouses as well as our sister inns, The Lindisfarne Inn at Beal, and The Hog’s Head Inn at Alnwick to take part in the familiarisation trips. They found learning more about the world class attractions in Northumberland fascinating and are already sharing their new-found knowledge of the county with visitors.”
“Our aim is to make sure visitors at our inns not only get the most out of their stay in Northumberland, but that they return and share their experiences with others.”
Northumberland County Councillor Val Tyler, cabinet member for arts, leisure and culture, said: “Congratulations to everyone who has taken part in the ‘Know your Northumberland’ programme. It is excellent to see that so many businesses involved in local tourism are welcoming our visitors to our county to enjoy our attractions and stay longer.”